KORELAVI: A Journey to Unbound Spirit and Creativity

KORELAVI is born from the relentless pursuit of an intriguing and unbound spirit, seen as an antidote to a life of high pressure, which many of our team members experienced while working in the finance and legal sectors. Before creating the brand, our team was immersed in high-pressure environments. This background inspired us to build a brand that champions the idea that an interesting soul is the true remedy for life's challenges.

KORELAVI aims to convey a mindset free from external constraints, encouraging individuals to steadfastly pursue what they love. We juxtapose the lively and optimistic spirit of our brand with the fast-paced, competitive society of today. This contrast sparks an infinite yearning for independence and freedom in modern life. Through the medium of fashion, we introduce products brimming with wit, creativity, and design, promoting an aesthetic of joy and an optimistic approach to living.